Focus on: door locks enterprise needed industrial upgrading

2009-11-16 11:42:16

Recent copper, zinc metal raw material prices for recycling, customer downward fluctuation pressure relief fund, inventory, sales, door locks the break-even sales increase. The measures to expand domestic demand to ease the financial crisis caused by the door locks, partial pressure of domestic asset. Anyhow door locks with unprecedented development trend of rise. Qiu dong household decoration, door locks, hand, anti-theft lock door hinge, and better products such as absorption, large volume trend, Chain lock, motorcycles and disc locks padlock product also popular with the customers, sales. Export, foreign to inquiry, return single, wait-and-see atmosphere.

But the door locks also exists some problems that need attention by the window locks enterprises constantly to door locks on industrial upgrading, improve industry to an unprecedented level.

The lack of brand awareness

The small scale of enterprises in China, the lock locks, enterprises can very good drive the development of industry, China lock locks into the low threshold, enterprise's brand awareness lack locks, don't pay attention to brand establishment, some companies are only human capital, designer, technology and management, its development, factors of brand awareness is lacking. Enterprises should strengthen the brand construction lock locks, improve the competitiveness of enterprises, regulating the lock market.

Competitive market, lack of standardization

In the market at present about 88% locks in zhejiang province, including from local 28%, yiwu, direct manufacturers to produce high proportion of the old, which mainly locks, high-end products are scarce. Because locks industry belongs to the labor-intensive industries, in the low threshold, the degree of specialization is not high, the competition is becoming increasingly intensified. Low threshold, the market will lack locks, some product homogeneityphenomenon serious, products, good and evil people mixed up, no sense. The increase in raw material costs, some enterprise adopts the price, locks and increased the market competition, locks and the development of industry increased locks.